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Travel trade fairs to meet a Balkans DMC: a calendar for agents and tour operators

Travel trade fairs such as ITB Berlin, Arabian Travel Market in Dubai, WTM London and EMITT Istanbul are where travel agencies and tour operators meet DMCs. travellige, a Sarajevo-based trade-only DMC for Bosnia and the Balkans, is planning its 2027 trade fair calendar and welcomes meeting requests.

Business professionals in a meeting in a modern conference room

Most long-term partnerships between tour operators and DMCs start with a face-to-face meeting. Trade fairs are the most efficient place to have several of these meetings in a few days, compare suppliers and discuss next season's contracting.

Below are the major international fairs where agents and tour operators who sell the Balkans meet destination partners. Dates change every year, so check the organiser's website for the exact 2027 dates.

Major travel trade fairs

FairCityUsual monthBest for
EMITTIstanbul, TürkiyeJanuary or FebruaryTurkish outbound agencies and tour operators
ITB BerlinBerlin, GermanyMarchGerman-speaking and international tour operators
Arabian Travel Market (ATM)Dubai, UAEApril or MayGCC outbound agencies and tour operators
BalkonnectTirana, AlbaniaMayB2B meetings focused on the Balkans
TTG Travel ExperienceRimini, ItalyOctoberItalian agencies and tour operators
WTM LondonLondon, UKNovemberUK and international tour operators
IBTM WorldBarcelona, SpainNovemberMICE, incentive and event planners

Usual months only. Check each organiser's website for exact dates. Listing a fair here does not mean travellige exhibits at it.

Our 2027 trade fair plans

We are planning our 2027 trade fair calendar. If you will be at any of these fairs, or if you would rather meet in your office or online, request a meeting and tell us which markets and products you are interested in.

We meet travel agencies, tour operators and MICE planners only. In a first meeting we usually cover your source markets, the Balkans products you sell or want to add, group sizes and seasons, and how we work: net rates for registered partners, one contract, one invoice and one operations contact for the whole Balkans.

How to make the most of a DMC meeting

  • Bring one or two real itineraries or requests you want quoted.
  • Share your target markets, group sizes and preferred seasons.
  • Ask about net rates, release dates and option deadlines for your products.
  • Discuss guide languages and any special requirements, such as halal-friendly services or pilgrimage logistics.
  • Agree on a test request after the fair, so you can compare quality and response time.

Frequently asked questions

Which trade fairs are best for meeting Balkans DMCs?

ITB Berlin, WTM London, ATM Dubai and EMITT Istanbul are the main general fairs, IBTM World is the main MICE event, and Balkonnect in Tirana focuses on Balkans B2B meetings.

Is travellige exhibiting at ITB or ATM in 2027?

We are planning our 2027 trade fair calendar and will publish confirmed participation here. Until then, request a meeting and we will arrange to meet at a fair, in your office or online.

Can we meet travellige outside a trade fair?

Yes. We are happy to meet online at any time, or in person in Sarajevo. Request a meeting through the contact page or the partner registration form.

Who should request a meeting?

Travel agencies, tour operators and MICE planners who sell or want to sell Bosnia and Herzegovina and the Balkans. We are trade-only and do not sell to individual travellers.

Request a meeting

Tell us which fair you will attend, or suggest an online meeting. We reply within 24 hours on working days.

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